Winners & Highly Commended: Social Media Marketing Awards 2025
The Social Media Marketing Awards 2025, hosted whilst cruising along the River Thames in London, brought together the very best in the industry to celebrate the creativity, strategy, and innovation shaping the world of social media. The event honoured the brands, agencies, and creators setting new standards for excellence in social media marketing.
We’re proud to reveal this year’s results across categories covering campaigns, teams, and individuals.
Congratulations to every finalist, winner, and highly commended!
Agency Social Media Team of the Year 2025 - sponsored by PaceOps
Winner: Favola
Highly Commended: Wilderness Agency
B2B Social Media Campaign of the year 2025 - sponsored by PaceOps
Winner: VEED - Creating videos is hard. Not with VEED
Highly Commended: Tata Consultancy Services - Imagine the Difference
B2C Influencer Collaboration Campaign of the year 2025
Winner: GIFTA - Hoover Dream Sleep
Highly Commended: Brands2Life x Champion Petfoods with Joanna Page
Freelance Social Media Marketer of the Year 2025
Winner: Svetlana Stotskaya
Highly Commended: Megan Harvey
In-House Social Media Team of the Year 2025 - sponsored by RuperT
Winner: Women in Data®
Highly Commended: ITV Studios
Integrated Social Media Campaign of the Year 2025
Winner: VEED - Creating videos is hard. Not with VEED
Highly Commended: Heavenly Desserts - The Egg
Outstanding Leadership in Social Media Marketing 2025
Winner: Nat Cortazar
Highly Commended: Sydney Foster
Outstanding Short-Form Video of the year 2025 - sponsored by RuperT
Winner: Met Office
Highly Commended: National Highways
Rising Star in Social Media Marketing (Under 30) 2025
Winner: Louis Callaghan
Highly Commended: Dayana Collazos Ibarra
Small Business Social Media Campaign of the Year 2025
Winner: SHC Digital - Relaunching Yakinori to Birmingham
Highly Commended: Mirror Mirror Creative - Make Love Not War
Small-Scale Social Media Campaign Excellence (under £20k) award 2025
Winner: Artificial Group - Textiles From The Future
Highly Commended: Marella Cruises - Race Against Marella
Social Media Campaign Excellence award - sponsored by RuperT
Winner: Experian x Brands2Life: Run For Your Money
Highly Commended: SHC Digital - Black Friday for Gemporia
Social Media Campaign of the year in Food and Beverage 2025
Winner: Habit x Superbowl
Highly Commended: Favola x Organix
Social Media Campaign of the year in Public Sector or Government 2025
Winner: South Yorkshire Fire and Rescue Service - Fire Safety Dance
Highly Commended: SHC Digital - Delivering CleanTech Growth for the West Midlands Growth Company
Social Media Campaign of the year in Travel, Leisure, or Tourism 2025
Winner: Hydrogen - Visit Isle of Man: An Extraordinary Isle
Highly Commended: The Good Egg - icelolly.com – Brit Abroad Awards
Social Media Content Creator of the Year 2025
Winner: Jessica Rorke
Highly Commended: Chloe Start
Social Media Educator/Trainer of the Year 2025
Winner: Hannah Spence
Highly Commended: Abigail Mills
Social Media Initiative for Good award 2025
Winner: Biffa - Change Makers
Highly Commended: 365 Finance - She Leads
Social Media Marketer of the Year 2025
Winner: Archana Dhankar
Highly Commended: Aissetou Griffin
The Social Media Industry Choice Award at the Social Media Marketing Awards 2025 celebrated the platforms, tools, and technology that social media professionals rely on every single day to do their best work. From scheduling platforms and analytics dashboards to creative design tools and community management software, these are the solutions that keep the industry moving.
INDUStry choice award: AI Platform of the Year 2025
Winner: ChatGPT
INDUStry choice award: CONTENT CREATION Platform of the Year 2025
Winner: Canva
INDUStry choice award: LISTENING & DATA Platform of the Year 2025
Winner: Metricool
INDUStry choice award: Social Media Management Platform of the Year 2025
Winner: Metricool
INDUStry choice award: VIDEO Platform of the Year 2025
Winner: CapCut