Celebrating the Social Media Industry Choice Finalists

The Social Media Industry Choice Award at the Social Media Marketing Awards 2025 celebrates the platforms, tools, and technology that social media professionals rely on every single day to do their best work. From scheduling platforms and analytics dashboards to creative design tools and community management software, these are the solutions that keep the industry moving.

The award shines a spotlight on the innovations and providers that have become essential to social media professionals – helping them save time, deliver results, and unlock creativity. It’s about recognising the platforms that are game-changers for brands, agencies, and creators alike.

INDUStry choice award categories

Social Media Management Platform of the Year

• Agorapulse

• Hubspot

• Hootsuite

• Metricool

• Sked Social

• Sprout Social

• Social Bee

• Planable

  Content Creation Tool of the Year

• Adobe Express

• Canva

• Capcut

• Copy.ai

• Coso.ai

• semrush

• VistaCreate

  
  AI Tool of the Year

• ChatGPT

• Copilot

• Gemini

• Sinatra

• Monica.im

• Calude.ai

  
  Video Tools of the Year

• CapCut

• ElevenLabs

• Instagram Edits

• InShot

• Premier Pro

• Riverside

• VEED

• Vita

  
  Social Media Listening & Data Tool of the Year

• Agorapulse

• Brandwatch

• Exolyt

• Meta Business Suite

• Metricool

• Modash

• Monster Insights

• Sprout Social

• Semrush